The Architect Funnels™ System

I’m going to work with a small group of architects to build a predictable pipeline of the right clients, the right projects, and the right fees — and you’ll see the first results within two weeks.

Here’s what we're doing...

My goal is simple. To give your practice a system that generates consistent enquiries — so you’re never relying on referrals, never taking on the wrong project just to stay busy, and never wondering where the next client is coming from.

Leads, consistently

Enquiries that actually convert

Projects you want, at fees that work

More control. Less stress. A practice that grows on your terms.

CLICK HERE TO FIND OUT MOREBook a Time to Talk

Here’s how this started.

I’ve spent 30 years in sales and marketing. For over 20 of those, I’ve run my own education business — training and coaching teams inside some of the biggest technology companies in the world. Google. Microsoft. Cisco. Dell. Lenovo. Adobe. Workday and many more.

But architects? That came from a phone call with a friend.

He ran his own practice. Good architect. Really good. But the business was on its knees — no pipeline, no system, completely dependent on referrals that had dried up.

I offered to help, so one evening, we sat down together and I built a simple sales funnel.

0900 the following morning... he had leads!

His first high-ticket client for full plans planning application signed within two weeks.

That was the moment I realised two things...

1. First, that what I’d been doing for tech companies for two decades translated directly to architect practices.
2. Second, that nobody had built this system specifically for architects — and somebody should.

I became the Commercial Director of his practice for a period, refining the system, testing what worked, and turning it into something repeatable. Then I started working with other practices.

I then wrote the book on it. Literally.

SMART Marketing for Architects (published and available on Amazon) is the result of everything I learned building and running this system in the real world.

One of the practices I worked with was running his business out of his back bedroom.

He’s now built a franchise.

Many of the architects I work with start seeing leads within hours of their system going live.

"Hi Brian, I started my campaign at 0730, I got my first lead at 1220. I couldn't have done it without your advice and training." - Joseph. RIBA Registered Architect

That’s the background. Now here’s what I’m offering.

It’s a small group, so I’m looking for the right fit.

This won’t work for you if you…

Have just qualified and haven’t taken on your first independent project yet — there needs to be something real to market

Want someone to handle everything permanently with no involvement from you

Aren’t willing to get specific about the type of client and project you want — vague marketing produces vague results

Are looking for a shortcut that requires no effort on your part

But if you…

Run your own practice — solo, or with a small team of 2 to 5 people

Have felt the referral rollercoaster and know it’s not something you can build a business on

Are good at what you do, and just need the right people finding you consistently

Can follow a plan and take direction without needing to reinvent everything

Want your practice to grow without it taking over your life

…this could be the year things get genuinely exciting.

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Here’s how we do it.

Phase 1 — The Lead Funnel (Weeks 1–2)

We start here, and we move fast.

In the first two weeks, we build and launch your Lead Funnel — the engine that puts you in front of the right people and turns attention into enquiries.

I do the heavy lifting. You’re involved, but you’re not buried in it. By the end of week two, your Lead Funnel is live and leads are coming in.

Some of those leads will be ready to talk immediately. Others will move into the next phase as we build it. Either way — you’re not waiting six weeks to see your first result.

Phase 2 — The Prospect Funnel (Weeks 3–4)

While your Lead Funnel is already working in the background, we build the trust layer.

The Prospect Funnel nurtures the people who found you in Phase 1 — educating them, building credibility, and warming them up so that by the time they enquire, they already want to work with you.

This is what separates a pipeline from a waiting game.

Phase 3 — The Sales Funnel (Weeks 5–6)

Now we close the loop.

The Sales Funnel gives you a clear, repeatable process for converting conversations into signed projects. No guesswork. No “hope they say yes.” A system.

By the end of week six, all three funnels are live and connected. Leads flow in. Trust builds automatically. Enquiries convert.

That’s your pipeline — running in the background while you get on with the work you love.

And here’s the part that matters.

You don’t wait six weeks to see results. Your Lead Funnel goes live in week two. Leads start coming in. The system compounds as each phase goes live — so by the time the full system is running, you’ve already got momentum.

Here’s the quick facts.

Built specifically for solo architects and small practices (2–5 people)

Lead Funnel live within 2 weeks and leads start flowing

Full system live and running within 6 weeks

Small group — I work closely with a limited number of practices at a time

This isn’t a £97 download. It’s a serious investment in your practice, and it’s designed to pay for itself... FAST!

Like I said, it’s a small group, and I’m looking for the right people.

So if you…

Run your own practice, solo or with a small team of 2 to 5 people

Have live projects and a track record you can point to

Are ready to invest properly — time and money — in getting this built

Are coachable and can follow a plan

Want a practice that grows predictably, not one that lurches between feast and famine

…then I’d like to hear from you.

Next Step...

Step 1: CLICK HERE to book a time to chat.

Step 1: CLICK HERE to book a time to chat (no sales pressure - I promise)

Step 2: I’ll tell you more about the programme and find out more about your business.

Step 3: If it looks like a strong fit (for both of us), I'll get you set up and we'll start generating business for you.

Step 4: "Like It, or Leave It" - Full Refund Guarantee - if for any reason you don't like the programme within the first 30-days, you can leave with a full refund.

I look forward to speaking with you.

To your success,

Brian

Brian Conway
Creator: The Architect Funnels™ System
Author: SMART Marketing for Architects

Be Glad You Did, Don't Look Back in 6 Months and Wish You Had!

P.S. The Lead Funnel — the first piece of this system — used to be the only thing I sold. On its own, as a standalone product. Architects were generating leads within days of it going live. That’s now just the starting point of what we build together.

Do not pass up this opportunity!